The Helsinki Seagulls to Fly Higher with Zero G

The Helsinki Seagulls basketball team will be wearing Zero G custom insoles, beginning January 2016.

This sponsorship deal comes on the heels of an extended test period, where select team members wore and positively evaluated Zero G insoles for comfort and performance.

“I really needed these [Zero G insoles],” asserts Helsinki Seagulls power forward Terrence Watson. “My feet were hurting before and these are helping me out a lot.”

Providing customized comfort for each player, Zero G aims to give the Seagulls a collective lift.

“The Helsinki Seagulls will continue to rise in the ranks,” states Zero G CEO Patrik Louko, “and Zero G is there to support them along the way.”

Two of a kind:

The partnership between the Seagulls and Zero G is a pairing of two upstart organizations.

A relatively new club, the Helsinki Seagulls were promoted to Finland’s top basketball league, the Korisliiga, following the team’s inaugural 2013-2014 season.

Zero G has similarly scaled professional heights within a short period: Established in January 2014, the company has grown to be the largest producer of fully-custom footwear worldwide.

On the parallels between the team and his company, Louko notes that “there’s a shared tenacity, a commitment to excellence” in the two organizations, and he welcomes the partnership as “an opportunity to show what Zero G does best.”

Fully custom support:

With its patent-pending core and graduated thickness, Zero G provides support ideal for athletes ranging from 50kg marathon runners to 120kg basketball players.

Unlike traditional insoles, Zero G insoles are fully customized to the feet of each individual wearer.

Custom fittings can be made within 5 minutes in-store. Thereafter, customers may order pre-customized insoles online to have game-changing comfort delivered to their door.

More information:

More information on Zero G products and fitting locations can be found at www.zerog.online; further information on the company, can be found at www.zerog.company.

For European partnership opportunities, please contact CEO Patrik Louko at pl@zerog.technology. For information on American retail partnerships with Zero G, contact Robin Niehaus at  evp@zerog.technology or (610) 623-1982.