The Helsinki Seagulls basketball team will be wearing Zero G custom insoles, beginning January 2016.
This sponsorship deal comes on the heels of an extended test period, where select team members wore and positively evaluated Zero G insoles for comfort and performance.
“I really needed these [Zero G insoles],” asserts Helsinki Seagulls power forward Terrence Watson. “My feet were hurting before and these are helping me out a lot.”
Providing customized comfort for each player, Zero G aims to give the Seagulls a collective lift.
“The Helsinki Seagulls will continue to rise in the ranks,” states Zero G CEO Patrik Louko, “and Zero G is there to support them along the way.”
Two of a kind:
The partnership between the Seagulls and Zero G is a pairing of two upstart organizations.
A relatively new club, the Helsinki Seagulls were promoted to Finland’s top basketball league, the Korisliiga, following the team’s inaugural 2013-2014 season.
Zero G has similarly scaled professional heights within a short period: Established in January 2014, the company has grown to be the largest producer of fully-custom footwear worldwide.
On the parallels between the team and his company, Louko notes that “there’s a shared tenacity, a commitment to excellence” in the two organizations, and he welcomes the partnership as “an opportunity to show what Zero G does best.”
Fully custom support:
With its patent-pending core and graduated thickness, Zero G provides support ideal for athletes ranging from 50kg marathon runners to 120kg basketball players.
Unlike traditional insoles, Zero G insoles are fully customized to the feet of each individual wearer.
Custom fittings can be made within 5 minutes in-store. Thereafter, customers may order pre-customized insoles online to have game-changing comfort delivered to their door.
More information on Zero G products and fitting locations can be found at www.zerog.online; further information on the company, can be found at www.zerog.company.
For European partnership opportunities, please contact CEO Patrik Louko at firstname.lastname@example.org. For information on American retail partnerships with Zero G, contact Robin Niehaus at email@example.com or (610) 623-1982.